“Simplicity is not the goal, it is the by product of a good idea and modest expectations” – Paul Rand, Legendary Graphic Designer
We certainly have a good idea and modest expectations. Perhaps that why we’ve ended up with quite a simple logo. We hope it captures what we’re about: reinvestment primarily, hence the infinity symbol. But it’s a bike. Subtle!

Anyway, we like it and hope you do too. Over the coming weeks you might see it pop up in a few places. In a few months, who knows? You might see it adorning a project near you. Hopefully first it’ll be shared on our supporters socials. Want to get on board? Get in touch.



