We realise we’re asking you to support something that has never been done before and doing so requires a level of faith in the project overall.
And it’s completely fair to want to know the benefits it will bring to you.
Aside from the knowledge that your support is playing a direct role in developing grassroots mountain biking activity, there are a number of other advantages to supporting The Trail Pot.
Your business’ support of a charity is something you should proudly shout about. There’s a growing awareness in the mountain biking community of the need to put something back. Getting behind The Trail Pot is a simple way of doing that.
By supporting The Trail Pot, you’ll build your brand identity and recognition, and position it you as reliable and ethical. It’s a great way to differentiate you from your competitors – a real mark of your ethics. We’ll support you on this through our channels too.
By involving your customers in your charitable work, you can build stronger relationships and attract new business, and who’s employees wouldn’t want to be involved in putting something back?
You might be eligible for tax relief by supporting the Trail Pot – talk to your accountant about the huge benefits available.
Incorporating fundraising into your sales strategy can help build brand loyalty, and get people through the door.
And of course, supporting a charity demonstrates a business’s social responsibility.
The Trail Pot 